San Jose votes to surround airport’s Chick-fil-A with Pride flags

The Chick-fil-A at San Jose's airport will be 'the gayest in the country'

The California city of San Jose has voted to protest the opening of a Chick-fil-A location at their local airport.

Tell me more

The San Jose City Council voted on Tuesday, 9 April to surround the anti-LGBTI restaurant at the Mineta San Jose International Airport with Pride flags – both rainbow and transgender pride.

This idea came from former county supervisor, Ken Yeager, a gay man. He believed the flags could be used ‘as a counter-signal to the discrimination supported by Chick-fil-A’. This way, Yeager said, arriving passengers will know that the city of San Jose welcomes all.

Councilman Raul Peralez liked this idea, adding that he’d like to see the location hire LGBTI employees so that everyone knows it’s the ‘gayest Chick-fil-A in the country.’ Indeed, San Jose was rated one of the United States’ most diverse cities in 2018.

Chick-fil-A controversy

The controversial fast food chain has donated to anti-LGBTI causes as recently as 2017.

In March 2018, the City Council approved a new contract with HMS Host concessionaire to bring new eateries to the airport. This included Shake Shack, Great American Bagel, Trader Vic’s, a brewpub, and unfortunately, Chick-fil-A. Now, the new Chick-fil-A location is set to open in a month.

‘This kind of slipped under everybody’s radar,’ Councilwoman Magdalena Carrasco told The Mercury News.

San Jose Mayor Sam Liccardo offered a half-hearted apology. He said while the city should not only do business with establishments it agrees with politically, he ‘simply didn’t think enough’ when approving the contract last year.

Why it matters

For Councilwoman Pam Foley, this issue hits close to home. At the City Council meeting, she revealed that she lost her brother, a gay man, to AIDS more than 20 years ago.

‘When I hear of injustices related specifically to the LGBT community, I take it really personally,’ Foley stated.

Anything else?

Airports across the country have been banning Chick-fil-A from their food courts. This includes airports in San Antonio, Texas and Buffalo, New York.

See Also:

University says no to campus Chick-fil-A due to anti-LGBTI record

Harvey Milk is the newest passenger aboard Norwegian Airlines

McDonalds appears to throw shade at Chik-fil-A with inclusive sign

Author: Rafaella Gunz

The post San Jose votes to surround airport’s Chick-fil-A with Pride flags appeared first on Gay Star News.

Orlando seeks to become the first city with a network of certified LGBTI businesses

Flag for the city of Orlando, Florida

The city of Orlando, Florida is hoping to become the first Floridian city with a network of certified LGBTI businesses. This way, LGBTI-owned businesses would be better represented for the city’s contracting and training opportunities.

Tell me more

Orlando Mayor Buddy Dyer and City Commissioner Patty Sheehan introduced the resolution on Tuesday, 2 April. The proposal is set to be voted on before the City Council on Monday, 8 April.

According to Orlando Weekly, ‘The resolution would allow city officials to develop a base and registry of LGBTQ-owned businesses recognized by the National LGBT Chamber of Commerce’s certification process. It will also provide a means for the city to monitor and track usage of LGBTQ-owned and certified businesses in the procurement of goods and services with the city, as well as develop training programs and services to ensure the businesses are informed about future opportunities.’

Basically, it’s the first step in a plan that would allow LGBTI-owned businesses to thrive.

Why it matters

‘Small businesses and entrepreneurs are the backbone of our local economy. And the reason why we have such a robust entrepreneurial ecosystem and business-friendly environment,’ Mayor Dyer said in a statement. ‘We must work together to continue to foster an environment that advances opportunities for all.’

Dyer added that the resolution ‘ensures that LGBTQ+ entrepreneurs in Orlando will have the opportunity to create jobs and develop innovations that benefit all who live in the most inclusive city in America.’

Sheehan, who represents the city’s 4th District, concurs.

‘One of the misconceptions about including LGBTQ+ owned businesses, or those of any other diverse community, is that someone else’s opportunity decreases as a result,’ Sheehan stated. ‘That simply isn’t so. No one loses when everyone is given a fair shot to win.’

Watch a clip of Mayor Dyer introducing the resolution below:

See Also:

US 2020 Democratic candidates to participate in LGBTI debate

Nashville becomes first Southern US city to recognise LGBTI-owned businesses

US judge dismisses Pulse lawsuit against police and city of Orlando

Author: Rafaella Gunz

The post Orlando seeks to become the first city with a network of certified LGBTI businesses appeared first on Gay Star News.

Ralph Lauren features same-sex couples in new ad campaign

Ralph Lauren same-sex ad

Ralph Lauren has become the latest brand to include LGBTI representation in its marketing.

The clothing group has featured same-sex couples in its latest marketing campaign.

A new ad, titled ‘Family is who you love’, is part of the Polo Ralph Lauren Spring 2019 campaign and celebrates diversity in families and relationships.

A spokesperson for the company says this is Ralph Lauren’s first marketing campaign to feature same-sex couples AdAge reports.

The campaign will also include outdoor, print, digital and social marketing.

‘Family is who you love’

The new ad features a group of diverse families and couples, while a series of voice-overs from the people profiled discuss the meaning of family.

None of the people featured in the ad are paid actors, and all were filmed among their real families.

‘We live in a world where the meaning of family is bigger, broader and more personal than it has ever been before,’ Jonathan Bottomley, Ralph Lauren’s chief marketing officer said in a statement.

‘We believe that family is one of the most positive forces and powerful unifiers for all of us today,’ he added.

Increasing LGBTI representation in advertising 

There has been a noticeable shift from numerous companies to include LGBTI representation in marketing campaigns.

Ralph Loren follows in the footsteps companies such as fellow clothing company Gap, jewelry company Tiffany & Co., and finance group Wells Fargo, all of whom have featured same-sex relationships in their ads.

David’s Bridal, of biggest bridal companies in the US, also ran a TV ad featuring a same-sex wedding in January.

Some companies which haven’t adapted to include LGBTI representation have suffered.

In November 2018, Australian wedding magazine, White, announced it would shut following backlash for refusing to include same-sex weddings.

In the third quarter of 2018, Ralph Loren increased its marketing investment by 18 percent compared to the previous quarter. The third quarter also saw a 5 percent rise in net revenue, to $1.7 billion.

The ‘Family is who you love’campaign was created internally by the clothing group. It will run from April through to June.

Author: Calum Stuart

The post Ralph Lauren features same-sex couples in new ad campaign appeared first on Gay Star News.